AC/DC cranks out custom wine line
Like the AC/DC song says, “Have a drink on me.”
After a life of alcohol, AC/DC is finally giving some back, producing a line of their own wines. It remains to be seen whether they'll be a hit.
The Rock and Roll Hall of Fame inductees have teamed up with Warburn Estate, a large, family-owned Riverina winery in southern New South Wales that's sourcing grapes from Barossa and Coonawarra regions in South Australia for the AC/DC wine.
Could you say there’ll be a "Whole Lotta Rosé” Or is it time to “Sink the Pink?”
Though not with these semi-classics, the band is naming their wines after their songs, including “Back in Black” Shiraz.
For fans of the all-time singalongs, there are the “Highway to Hell” Cabarnet Sauvignon, “Hells Bells” Savignon Blanc and “You Shook Me All Night Long” Moscato.
The wines will hit bottle shop shelves around Australia on Thursday.
They'll be sold by supermarket giant Woolworths and also be available at BWS and Dan Murphy’s.
“We wanted to make sure that AC/DC’s hometown fan base could have easy access to their rock icons’ wines,” Steve Donohue, general manager of buying for Woolworths Liquor Group told The Age. “This is a world-wide phenomena and a first in the marketplace.”
Could there be a case of “Dirty Deeds Done Cheap” in the future?
With so many alcohol-themed tunes to choose from, the band is unlikely to be lost for names.